In this recent discovery of Chanel commercials we spanned the spectrum from the surreal to the atmospherically descriptive and it’s now time to come to the anthropologically evolutionary.
Without spoiling much of the fun of watching the Chanel Allu…
Entries Tagged 'advertising' ↓
When it Comes to Scent: Are Men Animals?
July 10th, 2008 — , Allure, Chanel, advertising, commercial, sexy from perfumeshrine @ Perfume Shrine
Is Poker a Game of Skill or Chance?
July 10th, 2008 — , Chanel, advertising, chance, commercial, youtube from perfumeshrine @ Perfume Shrine
One of the joys of advertising apart from the stirring of the imagination is the recreation of other times with all the exquisite details of bringing an aura of a forgotten epoch into the here and now. For Chanel the mythical era has always been the 19…
I Don’t Want to Set the World on Fire
July 9th, 2008 — , advertising, chanel No.5, commercial, youtube from perfumeshrine @ Perfume Shrine
Chanel makes some of the most stunning commercials for perfume.
Some of them are revered and well known to a greater or lesser degree, most of which we have already discussed here on the Shrine. Some are rather strange and compelling in their weirdness…
Research
July 7th, 2008 — , Education, Natural Aromatics, advertising, antiquarian perfumery, article from Oh, True Apothecary @ Oh, True Apothecary!
Probably one of the most difficult tasks a self-trained perfumer has before them ~ all that research.It isn’t enough to read the right books or the books that someone who seems more experienced recommends. Bibliographies in those books are often recomm…
Solid Perfume ShopWhen Life Moves Into a Higher Gear
July 5th, 2008 — , EdC, Natural Perfumery, The Scented Djinn, advertising, antiquarian perfumery from Oh, True Apothecary @ Oh, True Apothecary!
You pedal faster.I’ve been toying with the idea of compounding more eau de colognes. Non-traditional, I think, using fewer citruses and more ~ what? Herbs? Rare greens? Yes! Already put one up on Etsy — 1 dram size bottles of a boronia ‘flavored’ EdC….
At Last: Guerlain Homme
July 3rd, 2008 — , advertising, guerlain homme, masculine, new from perfumeshrine @ Perfume Shrine
We had announced a while ago that Guerlain is issuing a new masculine fragrance this year. We’re pleased to see that the photos of the ad campaign and the bottles are great (created in collaboration with the Pininfarina automobile design studio) and th…
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Interview With Ruth Ruane
July 3rd, 2008 — , advertising, interview, natural perfumer, white witch, working the bench from Oh, True Apothecary @ Oh, True Apothecary!
You can find it here.
The Perfumer’s Bible
June 26th, 2008 — , Amazon.com, Natural Aromatics, advertising, arctander from Oh, True Apothecary @ Oh, True Apothecary!
Arctander on Amazon at $194 and change.UPDATE! June 29,2008 ~ Oops! It appears the ‘deal’ went out the door and the books are up to $246. Still, that’s a deal ~ the publisher’s price is usually $349, oh, and maybe a 10 or 20% discount.Another Update! J…
Optical Scentsibilities: Guerlain Vintage Ads
June 21st, 2008 — , advertising, boutique guerlain, optical scentsibilities from perfumeshrine @ Perfume Shrine
Perfume Shrine has always been greatly interested in the visualisation of fragrance and the aesthetics which dictate the delivery of any fragrance’s message. In that regard one of the most intriguing houses is that of Guerlain, both for its historical …
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White Witch
June 21st, 2008 — , Natural Aromatics, Natural Perfumery, advertising, botanical perfumery, natural perfumer, ruth ruane, white witch from Oh, True Apothecary @ Oh, True Apothecary!
Ruth Ruane, aka White Witch, has recently redesigned her website ~ it’s easy to maneuver, easy on the eyes, and the products listed are — well, run on over there and take a peek for yourself!White WitchPhoto copyright White Witch
Discount TreadmillNew Face for Coco Mademoiselle yet again!
June 14th, 2008 — , Chanel, advertising, campaign, coco mademoiselle, emma watson, face, keira kneightly, opinion from perfumeshrine @ Perfume Shrine
It seems like it was only yesterday that Keira Knightly was chosen as the face of Chanel’s Coco Mademoiselle fragrance, as we reported and commented on here on Perfume Shrine. The commercial finally convinced us that it wasn’t such a bad idea after all…
Antique Perfume ShopContinue reading → New Face for Coco Mademoiselle yet again!
Red and Green
June 13th, 2008 — , Green, advertising, color from Roxana @ Illuminated Perfume
The standard color wheel depicts from six to twelve, sometimes more, colors arranged in a circle. The three primary colors being red, yellow and blue. The secondary orange, green and violet. If you look at a color wheel you will notice that red and gre…
YSL Tribute Coming to an End…and a Little Poll
June 12th, 2008 — , advertising, commercial, eau libre, jazz, pour homme, vice versa, youtube, yves saint laurent from perfumeshrine @ Perfume Shrine
These past two weeks, ever since Yves Saint Laurent left this vain world for hopefully a better one (or so we have been lulling ourselves to sleep?), it has been a great pleasure writing about the fragrances of the Yves Saint Laurent brand, many of whi…
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Smellin’ Ethical
June 12th, 2008 — , advertising, big house perfumery, raw materials from Oh, True Apothecary @ Oh, True Apothecary!
Sydney Morning Herald, Life&Style SectionHelen Greenwood, June 12, 2008:”The Emporio Armani Red perfumes for men and women raise an interesting question: when it comes to perfume, can you smell ethical? These perfumes are part of the Red campaign t…
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Opium Dreams
June 6th, 2008 — , Kate Moss, Oriental, Review, Spicy, Summer, advertising, jean louis sieuzac, jerry hall, limited edition, opium, sophie dahl, youtube, yves saint laurent from perfumeshrine @ Perfume Shrine
Was this my life, or did I dream it? That seemingly rhetorical question might drive one crazy given sufficient circumstances. After all, isn’t all life, “is all we see and seem but a dream within a dream?” like Poe used to say. Or as the ancient Greeks…
New Face, New Scent
May 24th, 2008 — , Calvin Klein, advertising, campaign, commercial, eva mendes, new, secret obsession, youtube from perfumeshrine @ Perfume Shrine
According to a WWD article Calvin Klein is launching a new feminine fragrance this autumn, fronted by sexy Latina actress Eva Mendes to a storm of controversy involving network censors. It was only the other day we were talking about the provocative ad…
Parfum Femmes FrancaisObsessive Compulsions
May 20th, 2008 — , Calvin Klein, advertising, campaign, commercial, obsession, youtube from perfumeshrine @ Perfume Shrine
When Calvin Klein came out with Obsession and Obsession for Men in the 1980s, his reputation as a sexual provocateur was consolidated beyond any reasonable doubt. He had started with hinting at it through his infamous Jeans commercials featuring an und…
Kiss of the Vampire
May 20th, 2008 — , Diana Rajchel, Natural Perfumery, advertising, botanical perfumery from Oh, True Apothecary @ Oh, True Apothecary!
Come out, come out wherever you are!Magickal Realism’s Diana Rajchel has created a scent which pays homage to the vampire. The really good-looking rock star kind, of course. No bald-headed, drooling, moogly-eyed Nosferatu in this bottle.It has a wicked…
Hats Off to the Neti Pot
May 16th, 2008 — , Natural Perfumery, advertising, botanical perfumery, natural perfumer from Oh, True Apothecary @ Oh, True Apothecary!
I woke yesterday morning with a telltale pulsing behind my left eye. Yup, the sinuses were acting up again.I’ve suffered with sinus infections, hay fever and allergies my entire adult life, and it’s not something a natural perfumer can deal with very w…
Vintage Perfume ShopTreat Yourself
May 9th, 2008 — , Mother's Day, advertising from Oh, True Apothecary @ Oh, True Apothecary!
It’s a little late to be recommending great places to get Mother’s Day gifts, but it isn’t too late to make recommendations for After Mother’s Day Day gifts — um — yeah.So if your wee little ones, with the help of the significant other, aka, The Clue…
Children of Aphrodite
May 8th, 2008 — , Edward Sagarin, Mother's Day, Natural Perfumery, Youth Dew, advertising, botanical perfumery from Oh, True Apothecary @ Oh, True Apothecary!
“At various times of the year, as gift-giving holidays approach, the advertising columns of the newspapers take on a changed aspect. The flights of fancy of the copy writers have no limits. The lady is exhorted to use a drop of an odor that will bring …
New Angel Face
May 4th, 2008 — , advertising, angel, campaign, naomi watts, new, thierry mugler from perfumeshrine @ Perfume Shrine
According to the latest news, Naomi Watts will be the new face of Angel by Thierry Mugler, exactly at a time when the brand is repositining itself as to be more exclusive and more niche-oriented with its A travers le Mirroir series.
Source: Sev.prnews…
To distract…
April 22nd, 2008 — , Alpona, Caron, Contest, News, advertising, commercial, discontinued, youtube from perfumeshrine @ Perfume Shrine
Bad news don’t have to be announced beforehand, they strike like lightning in a sudden summer storm getting you out of your comfort zone into the realisation that things follow their own course no matter how you think they’re going. I was about to do a…
The Cult of the Celebrity Scent: perfume history
January 31st, 2008 — Fragrance, advertising, celebrity, history, new york times, scent from perfumeshrine @ Perfume Shrine
We have been led to think that celebrity perfumes, that is perfumes issued under the name of a well-known fodder-for-the-tabloids real person, were a recent phenomenon, established by Coty with Jennifer Lopez’s trend-setting Glow in 2002. Which led to the current avalanche of so many derivatives, versions and interpretations that every possible Z-list actress, sportsman,
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Optical Scentsibilities -new feature!
November 2nd, 2007 — Boucheron, advertising, fidji, lumiere, mystere, optical scentsibilities, rochas from helg @ Perfume Shrine
Perfume Shrine has an eye for the visual as well as a nose for the olfactual, as has surely been apparent to our readers by now. In the interests of pursuing the investigation of common themes running through perfume images, a new feature is introduced…
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Not another commercial!
October 16th, 2007 — Chanel, Jacques Polge, advertising, commercial, das parfum commercial, esprit, no.5, tim duquette from helg @ Perfume Shrine
I stumbled upon this lethal CHANEL commercial, originally found by Octavian Coifan, with actor Tim Duquette and directed by Marcel Langenegger. It just begged for commentary, don’t you think?(Uploaded by TIMDNYC on Youtube) Click to watch.The chronolog…
Packaging and Advertising for Coty Chypre
October 10th, 2007 — Chypre, Coty, advertising, bottle, box, crest, napoleon from helg @ Perfume Shrine
Advertising and presentation are icings on the cake of a great fragrance and in the case of Coty Chypre they evoke the lovely aesthetics of La Belle Epoque and the years that followed.Considering the success it had on the market and the avalanche of fr…
Parfum Femmes FrancaisContinue reading → Packaging and Advertising for Coty Chypre
It’s the mating season..roar…
September 13th, 2007 — XX, XY, advertising, boss, campaign, commercial, national geographic, sexy from helg @ Perfume Shrine
Remember when we talked about the new XX and XY fragrances by Hugo Boss and lamented the loss of a great commercial clip on Youtube? Well, it’s here in all its roaring glory and you’re the first to be privy to it. Guaranteed! In the style of a National…
Vintage Perfume ShopBase note
September 6th, 2007 — Chocolate, advertising, olfaction from Roxana @ Illuminated Perfume
We don’t have TV hookup here at the house. We prefer watching films, and in the case of LOST, we download it off iTunes. My daughters father, Ben, works in the advertising world. When he comes by to see Eve, he shares, via the internet, some of the coo…
Midnight Poison by Christian Dior: the clock strikes twelve
September 6th, 2007 — Patchouli, Review, advertising, blue, campaign, christian dior, commercial, edouard flechier, eva green, hypnotic, midnight, muse, poison, pure, sexuality, tendre, wong kar wai from helg @ Perfume Shrine
My subtitle might remind you of a great classic Blue Oyster Cult song, Astronomy and Parfums Christian Dior might be privy to the fact that it has awesome lyrics(click the link to read) able to convey poignant images.And so Christian Dior proceeded wit…
Continue reading → Midnight Poison by Christian Dior: the clock strikes twelve
Suck it, you bitch!
August 29th, 2007 — M7, Paris, Perfume, Tom Ford, advertising, campaign, clavin klein, emanuelle seigner, for men, lacoste, ma griffe, nu, opium, polanski, racy, sexy, taste, vulgar, yves saint laurent from helg @ Perfume Shrine
Regular Perfume Shriners will be a little shocked by this undoubtedly vulgar display of bold title and accompanying advertising image, but not really surprised as they have come to expect some scathing commentary on fragrance advertising on numerous oc…
Parfum Femmes FrancaisShe’s only got 2 & 1/2 expressions, for Pete’s sake!!
July 15th, 2007 — Chanel, advertising, campaign, coco, commercial, egoiste, joe wright, keira knightley, mademoiselle, new, nicole kidman, no.5 from helg @ Perfume Shrine
I am not a catty person. Really, I am not. But the news some months ago that the expresioneless, manufactured-to-be-a-star, young, skinny Keira Knightley would be the new face of Chanel, substituting Kate Moss in the ads for Coco Mademoiselle perfume b…
Parfum Femmes FrancaisContinue reading → She’s only got 2 & 1/2 expressions, for Pete’s sake!!
Treasured features for Trésor
June 22nd, 2007 — advertising, campaign, kate winslet, lancome, new, tresor from helg @ Perfume Shrine
It was just a few days ago that Perfume Shrine was talking about revamped ad campaigns, inspired by the news that Kate Winslet, the quintessential English Rose of tremendous thespian abilities had been chosen to represent the almost classic fragrance b…
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Revamped perfume ad campaigns
June 14th, 2007 — Cool, Perfume, advertising, boss, bulgari, burberry, commercial, davidoff, dior, femme, grudduff, holloway, hugo, j'adore, jonathan rhys meyers, london, moss, water, weisz from helg @ Perfume Shrine
Hot on the heels of the news that precious, talented, gorgeous Kate Winslet will be the new face of Tresor by Lancome comes Perfumeshrine’s entry today about campaigns for perfumes that have been relaunched with new faces, new concepts, new force. And …
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Perfume: gimmick or innovation? And at what price?
May 27th, 2007 — Chanel, Guerlain, Perfume, advertising, brands, concept, daude, flacon, gobin, lutens, luxury, malle, marketing, mitsouko, nahema, natural, niche, patou, price, tauer from helg @ Perfume Shrine
I am grabbing the chance today before introducing you to the very, very new Nasomatto line to discuss a matter that seems to be a closeted taboo in the perfume business world: price. Actual retail price. And the relevance that it has to the spectrum of…
Parfum Femmes FrancaisContinue reading → Perfume: gimmick or innovation? And at what price?