Why would a legend need modernising? Why would anyone take a mythical perfume such as Shalimar and create lighter versions of it?
The answer is simple and rather alarming on certain levels: the modern young consumer doesn’t especially like the original…
reformulation
Shalimar Eau Legere, Shalimar Light and Eau de Shalimar: Review,Comparison & History
September 11th, 2008 — , Shalimar, Shalimar Eau Legere, boutique guerlain, comparison, eau de shalimar, flanker, jean paul guerlain, mathilde laurent, reformulation, shalimar light from perfumeshrine @ Perfume Shrine
Arsenal Reformulated
May 26th, 2008 — , Arsenal, Journal, reformulation from Ayala Sender @ SmellyBlog
.flickr-photo { border: solid 2px #000000; }.flickr-yourcomment { }.flickr-frame { text-align: left; padding: 3px; }.flickr-caption { font-size: 0.8em; margin-top: 0px; } Arsenal, my quite-realistic gin & tonic fragrance has been reformulated….
Related StoresMental Notes: Mix and Wear
May 15th, 2008 — , Epice Sauvage, Ginger, Mental Notes, Parfum de Jour, orange blossom, reformulation from Ayala Sender @ SmellyBlog
Today I’ve been mixing a trial version of an Epice Sauvage reformulation, so that’s what I’m wearing at the moment.To the original formula, I’ve added two notes I’ve been dying to add to Epice Sauvage for a long time: ginger and orange blossom.I still …
Related StoresChloé: New vs Old
March 10th, 2008 — , Chloe, bottle, chloe sevigny, lagerfeld, new, old, original, reformulation, tuberose, white floral, youtube from perfumeshrine @ Perfume Shrine
There are perfumes that know what they are doing and there are perfumes on an identity crisis. The latest Chloé belongs to the latter category. You’re probably asking yourselves “the latest? Isn’t there only one Chloé”? No, actually there are three o…
Related StoresChloé: New vs Old
March 10th, 2008 — , Chloe, bottle, chloe sevigny, lagerfeld, new, old, original, reformulation, tuberose, white floral, youtube from perfumeshrine @ Perfume Shrine
There are perfumes that know what they are doing and there are perfumes on an identity crisis. The latest Chloé belongs to the latter category. You’re probably asking yourselves “the latest? Isn’t there only one Chloé”? No, actually there are three o…
Related StoresLament for a Fragrance in Sepia
February 20th, 2008 — Review, Vintage, bernand chant, cabochard, guy robert, leather series, madame gres, quinoline, reformulation, review from perfumeshrine @ Perfume Shrine
“Headstrong” or “stubborn” is not the first thing that comes to mind when I contemplate on my mother’s personality. Yet it was the formidable, petulant perfume thus named, Cabochard, that had won her heart and ~along with Dioressence~ became her insignia. The Grecian-inspired fluted designs of Madame Grès which were cut directly on the body would have suited the Dorian drama of her beauty. Her
Related StoresSmelly Facts : A Bit of Old News
January 18th, 2008 — Chanel, Fragrance, Perfume, Smelly Facts, no.5, reformulated, reformulation from Divina @ Fragrance Bouquet
Since speculation about which of our favorite, classic perfumes have been reformulated has been a rather hot topic in the last couple of years among perfume lovers, I decided to include an excerpt from a 2006 issue of New Scientist I found this week for today’s Smelly Facts post. We might not yet be 100% sure about most of the fragrances we are suspecting to be reformulated, but slowly, we are
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