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155 Deep Brown Asscher Diamond Platinum ring YOUTUBE

155 Deep Brown Asscher Diamond Platinum ring YOUTUBE

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Optical Scentsibilities: Eve and the Forbidden Apple

The story of Eve, her defiance on munching the forbidden apple and the symbolism of poisonous apples standing as wisdom, knowledge and sin in fairy tales have inspired perfume advertising for decades. Today I present you with some of the most beautiful…

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The Linden Tree

Whenever I smell French Lime Blossom by Jo Malone my mind reels back to my childhood; to days sprinkled with insouciance, eyes open at the crack of dawn filled with eager anticipation on what each new moment will bring, hope for happiness and belief in…

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The New Angel by Mugler has Fallen from the Skies

We had announced some months ago that Naomi Watts will be fronting the new campaign for Thierry Mugler’s iconic gourmand Angel. The line got renovated with new packaging, new advertising images and a boost in the body products out of which the Perfumin…

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Tagged yet again!

I have been tagged yet again by two wonderful bloggers: oenophiliac (and sensexplorer) Chris from Vetivresse and the formidable on many levels Ayala from Smelly Blog.

Quick recap of rules: 1. Link to the person who tagged you 2. Post the rules on your…

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Jitterbug perfume oil from Opus Oils: fragrance review

“Plants that wake when others sleep. Timid jasmine buds that keep their fragrance to themselves all day, but when the sunlight dies away let the delicious secret out to every breeze that roams about.” It is in those enraptured words that Thomas More s…

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The new Shalimar by Guerlain commercial with Natalia Vodianova

A few days ago we introduced the new face of Shalimar by parfums Guerlain, Natalia Vodianova, shot by Italian photographer Paolo Roversi. The ad prints that will appear in major fashion and beauty magazines only give a hint of the upcoming advertising …

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Sycomore by Chanel: fragrance review

“Do you come from Heaven or rise from the abyss, Beauty?
Your gaze, divine and infernal,
Pours out confusedly benevolence and crime,
And one may for that, compare you to wine …
From God or Satan, who cares? Angel or Siren,
Who cares, if you make— …

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Optical Scentsibilities: It’s Not Just a Game!

Some things are destined to become classics:In more ways than one.
The Thomas Crown Affair (1968), directed by Norman Jewison and starring Faye Dunaway and Steve McQueen, is memorable for its tour-de-force of cinematography, split-scenes direction infl…

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When Magic is not Enough

A caress of flowers and woods… That’s how L’instant Magic , a flanker to the original L’instant by Maurice Roucel for Guerlain, was introduced to the public last September. The anticipation was mostly accountable to its being a new Guerlain for the m…

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Chant d’Aromes by Guerlain: fragrance review

As I lay my hands on the black and ivory keyboard of my Pleyel, fingering Le Lac de Come, I can’t but feel the optimism and bright sunshine of a summer’s day that Chant d’Arômes by Guerlain evokes in me as well. One of the lesser known Guerlains, it…

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New from Kenzo: Power for men

Kenzo is fond of flowers and thus in an unexpected twist he bases his latest fragrance for men on their image. Specifically he has envisioned the abstract tulipe sauvage: wild tulip, which Olivier Polge has materialised into Kenzo Power, a fragrance th…

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Is Poker a Game of Skill or Chance?

One of the joys of advertising apart from the stirring of the imagination is the recreation of other times with all the exquisite details of bringing an aura of a forgotten epoch into the here and now. For Chanel the mythical era has always been the 19…

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I Don’t Want to Set the World on Fire

Chanel makes some of the most stunning commercials for perfume.
Some of them are revered and well known to a greater or lesser degree, most of which we have already discussed here on the Shrine. Some are rather strange and compelling in their weirdness…

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Patou Ma Collection: part 6

“The exotic image of the deepest jungle, lush vegetation, powerful spices borne over amethyst seas and strange girls in distant sun-kissed ports.” Thus is described Colony in the booklet which accompanies Patou’s Ma Collection.

In 1938, amid t…

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YSL Tribute Coming to an End…and a Little Poll

These past two weeks, ever since Yves Saint Laurent left this vain world for hopefully a better one (or so we have been lulling ourselves to sleep?), it has been a great pleasure writing about the fragrances of the Yves Saint Laurent brand, many of whi…

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Opium Dreams

Was this my life, or did I dream it? That seemingly rhetorical question might drive one crazy given sufficient circumstances. After all, isn’t all life, “is all we see and seem but a dream within a dream?” like Poe used to say. Or as the ancient Greeks…

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Stunning commercial for Y, by Yves Saint Laurent

Serendipity works in mysterious ways and often in reverse.
I found this amazing and rarely seen clip from at least two years ago, as part of a longer film about Tom Ford (?), for Y by Yves Saint Laurent, while searching for something else. It features …

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Behind the Knee…

A commercial NOT to be missed! An old, rare (never seen it linked before) clip for Chanel No.5 with Catherine Deneuve seducing us through the screen, talking about her man and how they indulge each other.
Click here to watch La Deneuve!

You’ve probabl…

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Caught In Her Clutches

Mademoiselle Carven defined her fragrant prototype as “an outdoor perfume that needs to give up its heady character”, resembling her, hence the name and the packaging: “white for innocence, youth, and freshness; green because to me it’s the most beauti…

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Fumigation

Ancient traditions have the endearing trait of sometimes not being out of place in the modern world and even recalling beliefs which we thought had expired along with the pre-Industrialised world. It wasn’t too long ago that we were talking about Arabi…

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New Face, New Scent

According to a WWD article Calvin Klein is launching a new feminine fragrance this autumn, fronted by sexy Latina actress Eva Mendes to a storm of controversy involving network censors. It was only the other day we were talking about the provocative ad…

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Obsessive Compulsions

When Calvin Klein came out with Obsession and Obsession for Men in the 1980s, his reputation as a sexual provocateur was consolidated beyond any reasonable doubt. He had started with hinting at it through his infamous Jeans commercials featuring an und…

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O la la, how fresh!

Inhaling a lemon grove’s foliage trail in the morning air under hot azure skies, set to savour the day with optimism, full of joie de vivre must be one of life’s simplest and most satisfying pleasures. Fragrances that give a lift to my step and make me…

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A Game of Synaesthesia

With Marian Bendeth, a conjurer of fragrances, who with sleight of hand and knowledgable intelligence guides us through the opaque landscapes of perfumery into the light of a moment of Eureka.
She reveals her associations with different fragrances for …

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The Scent of a Sylphid

Like watching the prima ballerina dancing the night away en pointe during La Sylphide there often comes the realisation that behind such delicate artistry and graceful elegance there must be an insurmountable amount of toil and wistful spending of self…

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After my Own Heart

“April is the cruellest month, breeding
lilacs out of the dead land”says the famous line from the Waste Land.

Lilac has always stood for me as the very emblem of April, “stirring dull roots with spring rain”. So inextricably has the month been linked…

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To distract…

Bad news don’t have to be announced beforehand, they strike like lightning in a sudden summer storm getting you out of your comfort zone into the realisation that things follow their own course no matter how you think they’re going. I was about to do a…

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Luca Turin and Tania Sanchez TV and Radio Interviews

Thanks to the amazing skills and generosity of IrisLA, a truly lovely, generous lady and a reader of this venue, Perfume Shrine is in the position to offer you the clip of the interview by Luca Turin and Tania Sanchez on occassion of issuing their new …

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With One Eye on Summer

Perfume Shrine presents you a glimpse of the upcoming lists of top fragrances for summer. Never too early to get prepared in the perfume stakes! In the new issue of Allure magazine (page 134) Frédéric Malle recommends some of his fave summer scents:

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Break This Bittersweet Spell on Me

Douce Amère’s sonorous name, meaning “bittersweet” in French, brings back memories of childhood with a Prustian rush: the precarious balance of bitter and sweet like a poisonous plant, like bitter sightshade; the smell of danger and dare of a bitters …

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Frederic Malle Weights In

Frederic Malle talks about his gorgeous, niche line Edition des Parfums.
The clip is shot in Holt-Renfrew in Vancouver, Canada and is brought to you courtesy of dabbler.ca and youtube.

And here are the perfumes that Frederic Malle considers top pick…

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Frederic Malle Weights In

Frederic Malle talks about his gorgeous, niche line Edition des Parfums.
The clip is shot in Holt-Renfrew in Vancouver, Canada and is brought to you courtesy of dabbler.ca and youtube.

And here are the perfumes that Frederic Malle considers top pick…

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Continue reading → Frederic Malle Weights In

Absinthe Series 3: fragrances of intoxication

In our investigation of how absinthe has inspired artists, writers, as well as filmmakers, we must return to the art of perfumery with its vast ability to evoke reminiscences. Many fragrances have drawn upon la fée verte in recent years and its herbal…

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Absinthe Series 2: the Green Fairy Muse

Absinthe and its hallucinogenic reputation have contributed to the mythos of it being the drink of artists and poets who harnessed its “lucid intoxication” to produce works of inimitable fantasy. Through these works of visual and written art, the audie…

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New Series: Absinthe, Anise and Wormwood

Our new Series takes you into the realm of the forbidden and the bohemian, the realm of the “green fairy that lives in the absinthe” and all the terrors and fascinations she produces in art and perfumery. Perfume Shrine has already tentatively shown a …

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Perfumes the Guide by Turin and Sanchez: sneek preview and review

The perfume guide being written by odor guru Luca Turin with co-author and his newlywed Tania Sanchez was shrouded in mystery for some time. It has been 15 years since Turin had penned the original, now out-of-print Parfums, Le Guide in French. Since …

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Scents the Wind Got: a Joint Project from 2 sides of the World

We were having a discussion with Gaia, the Non-Blonde, the other day, about one of our common passions: cinema. And one of the epics that marked it has been Gone with the Wind, the adaptation of the Margaret Mitchell novel which spans almost two decade…

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Travel Memoirs: Istanbul part3

Desserts in Turkey take on many aromatic guises in their war-like mission to ruin one’s waistline and walking through the marketplace one faces its own portable amunition.
One of the most famous, referenced even in The Chronicles of Narnia, is Turkish …

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Travel Memoirs: Istanbul

“The ghosts return at night, little lights for unredeemed souls
And if you gaze up at the barricades, you’ll see figures looking back at you
And it’s then that a complaint wanders you through the cobblestone alleys
Of Constantinople, a lover from …

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Lamb, the fragrance

No, not Lamb by Gwen Stefani, lovely as the site might be.
Another one, which aired in Australia: a sure-fire man magnet!

(uploaded by melliepanther)

What do you think?

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Lamb, the fragrance

No, not Lamb by Gwen Stefani, lovely as the site might be.
Another one, which aired in Australia: a sure-fire man magnet!

(uploaded by melliepanther)

What do you think?

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Continue reading → Lamb, the fragrance

Chloé: New vs Old

There are perfumes that know what they are doing and there are perfumes on an identity crisis. The latest Chloé belongs to the latter category. You’re probably asking yourselves “the latest? Isn’t there only one Chloé”? No, actually there are three o…

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Chloé: New vs Old

There are perfumes that know what they are doing and there are perfumes on an identity crisis. The latest Chloé belongs to the latter category. You’re probably asking yourselves “the latest? Isn’t there only one Chloé”? No, actually there are three o…

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Continue reading → Chloé: New vs Old